Specialist expertise

A specialist advisor to the investment industry, managing reputations for investment firms of all sizes, from single strategy start-ups or spin-outs to global, multi-platform asset managers. We have significant experience of advising across a diverse range of strategies and asset classes, including private equity, hedge funds, activism, credit and real assets, as well as providing extensive portfolio company support.

We guide our clients on every aspect of their local and global reputation, defending and promoting their interests across traditional and digital communication channels. We also advise businesses and individuals who face unusual or challenging reputational issues.

Our specialism means we are able to offer the deep industry insight, technical knowledge and discretion that our clients require.


Comprehensive communications support to investment firms on their financial transactions, including domestic, international and cross-border investments and exits, as well as public to private and IPO transactions. With our deep understanding of the ownership structure, we support and are separately mandated by our private equity clients’ portfolio companies.

Fundraising and AUM growth strategies

Leading expertise in managing communications to support asset-raising efforts, devising strategies to support the investment case throughout the process. We have advised on some of the most successful fundraisings since the financial crisis and supported a range of investment firms with their drive to increase AUM.

Portfolio company support

Extensive experience providing comprehensive communications support to private equity-backed businesses. Our expertise is wide-ranging, encompassing proactive profile-raising campaigns as well as internal and external communications around more complex situations. These could include challenging financial performance, restructurings, management changes, supply chain issues, and media and regulatory investigations.

Fund launch communications

Experienced in managing international launches for funds of all sizes and across all strategies; we have managed some of the most successful fund launches since the financial crisis.

Issues management and special situations

Expert at managing unusual or challenging reputational issues for businesses and individuals; includes those that remain low profile as well as intense, high profile crisis situations. Experience ranges from advising on management succession, personnel issues and fund and firm closures to SFO, FCA and media investigations, litigation and civil or criminal proceedings.

Proactive profile management

Skilled at developing and executing proactive profile-raising campaigns on behalf of clients and their portfolio companies. We adopt a highly targeted approach, ensuring maximum impact with relevant audiences, including existing and potential investors, business owners, management teams and the advisory community.

Activism campaigns

Adept at managing communications for activism campaigns, which requires specialist understanding of the relevant sector media and shareholder communications. The team has both advised activist investors on their campaigns and defended companies against activist interest.

Company restructurings and insolvencies

Extensive experience of advising on the communications aspects of company restructurings and insolvencies. We are expert at devising strategies to deal with multiple stakeholders, including shareholders, lenders, employees and the media.